Lady importers, journalists, managers, these can tell us about the future of Italian wines in China: lots of problems and certainty, e-commerce

Female wine managers all together

Stevie Kim, managing director of Vinitaly International, placed around a table 4 lady importers, two lady journalists, and the lady author of the study regarding the trend of wine imported into China.
8 women who are opinion makers in their own nations. This took place in Shanghai and the results were very interesting. According to them Italian wine must use the web to get into the Chinese market.

Linda Wu (journalist for vinehoo.com), Joanne Jiang (general manager Cuve International Trade), Lu Zhang (general manager Innex China), Sophie Liu (author, journalist, wine critic), Emma Tang (marketing manager Iking winery), Cin Xu (importer for Shanghai Chuxiao Trade).

Karen Casagrande

The fair sex prefer an aperitif out of the home (67%) while men are more stay-at-home (47%) this distinguishes wine consumption between men and women. 

The survey carried out during Vinitaly 2013 on a 3.000 visitors of the fair, portrays the different attitudes between male and female wine lovers. 44% of men are habitual drinkers and do so at home, while women prefer a less frequent consumption  ( 42% drink wine 3 volte a week) and out of the home.

The frequency of wine consumption growth with age and both genders concentrate their drinking during the weekend (75%). Women especially like to taste a nice glass of wine as an aperitif, for dinner, or even after dinner but in more convivial situations.

On the podium Concha y Toro, Torres and Penfolds which means Chile, Spain and Australia, the first of Italians is Antinori in 32nd position

Concha y Toro - Barrio

This is the list of top brands in the wine world, as per “Drinks International”, the English magazine that periodically publishes lists of the wineries and the people that count. In reading we can be aided by Wine News’s acute comments.
Here are the winners: first, for the third consecutive year Concha y Toro from Chile with its 20 million cases. Followed by the colossal Spanish wine producer Torres. Bronze medal for Penfolds, those that produce the most famous Shiraz in the world, part of the Australian Treasury Wine Estates.
The French shine, but not too much, with Michel Chapoutier in fourth position and the LVMH group in sixth. This is surprising mostly because of the super power of the multinational luxury corporation belonging to Bernard Arnault, who boasts an income of 23 billion Euros and seems to have the intention of becoming the monopoly of the Champagne labels that count. It is surprising also because in 5th position is Cloudy Bay, a brand with wines which can also be affordable and who has the merit of having spread around the world the distinctive stile of the wine New Zealand wines Evidently it is this that creates admiration rather than luxury, in fact the Domaine de la Romanée-Conti are in 10th position.

The winery that in Italy sells most is Giv – Cantine Riunite, but it’s Cavit that exports the most and the one that earns most is Sassicaia.

The new Antinori winery

Vinitaly is the time for wine ratings and figures, the two most important ones are by Mediobanca and by Anna Di Martino for “Il Mondo”. Many confirmations but also some surprises: we discover that the great Italian wineries increase their sales regardless of the crisis, in the wine sector that is healthier than the rest of the Italian economy, thanks to a decidedly brilliant export plan. Among the 15 wineries with the highest percentage of exportation in the world, four are Italians: Cavit is in the absolute 2nd position, then Antinori, Giv- Cantine Riunite and Caviro.

The most frequent recipe in Val d’Orcia is the winter one for cardoons, even though in Montalcinowe use the same recipe for celery which we eat

Gobbi rifatti Tuscan recipe and Leone Rosso DOC Orcia

in August

Seen for you by Donatella Cinelli Colombini

Cardoons are among the tastiest and most refined vegetables that can be found. The term “gobbo” is used mainly in Tuscany while in Veneto it becomes “cardo” and in Nizza Monferrato “cardo-gobbo”. This is a wild artichoke, beautiful to see, in fact its leaves and flowers dominate the damasks , brocades and two pile velvets from the 17th and 18th century.