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The new bottles by celebrities

Wine, Whiskey, Vodka, Tequila, bottles by celebrities can be of all sorts and they make the most of their fame for products that are often commercial

bottles-by-celebrities--Lady-Gaga

bottles-by-celebrities-Lady-Gaga

By Donatella Cinelli Colombini, Doc Orcia, Fattoria del Colle

More and more famous people choose to bind their face to a wine or a spirit. It seems to be an irresistible attraction for stars. Maybe the idea is to multiply earnings through their fame, but not always does this work out. Some have earned a great deal like George Clooney who recently sold his Casamigos Tequila for 1 billion US dollars.. Others have been able to make their brands famous such as David Beckham with the whisky Haig Club by Diageo. The there are those who have had parallel successes in wine and in their artistic career without mixing things: such as Jay-Z, who owns Champagne Armand de Brignac. But there have also been some flops such as the concoction of juice and wine Hpnotiq Sparkle by the reality TV star Khloe Kardashian or the England team manager, Sven-Göran Eriksson with the Sven wine brand.

bottles-by-celebrities-Lady-Gaga-and-her-wines

bottles-by-celebrities-Lady-Gaga-and-her-wines

Here in Italy, after the wines by Al Bano, the better known cases of bottles by celebrities are those by Bruno Vespa and by Massimo d’Alema. I think though that they are realizing how difficult it is to reach success with a winery.

The Drinks Business presents us with 10 new bottles by famous people. A bit of everything, particularly odd products too. In most cases though a real question of business making the most of someone’s image.

Taylor Swift launches premium vodka, Big Machine Platinum Filtered and emphasizes its prestige because of the purest water from Tennessee, and of course the connection with the songs.

Lady Gaga to begin with wanted to call her wine range “Grigio Girls” like the song in her last album dedicated to her friend Sonja, who is fighting cancer. Then the name changed to  “Joanne Trattoria Vino Bianco” and “Joanne Trattoria vino Rosso” from the name of the Italian restaurant in New York owned by her father, Joe Germanotta. Read more…

Brunello Riserva 2012 five stars

Brunello Riserva is an extraordinary wine because it can last for decades. At Casato Prime Donne it is produced only in the best harvests

Brunello di Montalcino Riserva DOCG 2012

Brunello di Montalcino Riserva DOCG 2012

The production of Brunello Riserva depends on the climate, the rainfall and the sun, mostly during August and September. It is possible to know right from the tasting of the grapes, this is when the picking dates are chosen. If in the vineyards there are Sangiovese grapes of extraordinary quality then it is possible to produce the Brunello Riserva.

That is the reason why it is made only in certain years and the quantity differs every time, even though it is always a small production. These productions are in fact always less than the requests by collectors and wine lovers from all over the world who wish to store these bottles in their cellars for important events.

The grapes nearly always come from a vineyard called Ardita on the highest point of Casato Prime Donne. This plot where the best clusters come from is delimited with red flags, the 5-7 hl French oak barrels where the Brunello Riserva ages for about three years are also flagged with red heart.  Small signs that help the grape growers and the cellar staff remember where the small masterpiece is born, this masterpiece that needs constant care and attention until bottling time.

Brunello Riserva is made for a lengthy ageing. This means that it must have a tannic and acidic structure able to preserve it in time. To balance these characteristics and make it pleasing even when young it is necessary that there be richness in fruit (polyphenols) that give aroma and balance the power. The Brunello Riserva 2012 has all these characteristics.

 

Type: dry red.

Production area: Tuscany, Montalcino, Casato Prime Donne.

Vintage characteristics: Cold and dry winter with lots of snow. Very hot summer until September when the rain showers slowed the ripening of the grapes allowing the sugars to build up in the berries at the same rate as the growth of the extractable polyphenols.

Grape type: 100% Sangiovese (Brunello).

Grape harvest: from September 12-14th. Small clusters with regular ripening. Grapes seeds completely lignified. The harvest was manual, with a careful selection of the grapes, after two women on the sorting table discarded the defected berries.

Donatella-Cinelli-Colombini- 2012-harvest

Donatella-Cinelli-Colombini- 2012-harvest

Vinification: In stainless steel truncated cone shaped vats, each individually temperature controlled and open on top, so as to vinify without the use of pumps. The alcoholic fermentation went regularly with spontaneously low temperatures. It lasted 16 days and was then followed by 20 days of maceration.

Barrel ageing:  5 -7 hl small French oak tonneaux produced by 5 artisans who assure manual production. The type of oak, charring and dimension of the barrels has been specifically chosen based on the character of the wine. There has been no filtering before bottling.

Read more…


Brunello Prime Donne 2013, marvelous

Brunello Prime Donne 2013

Brunello Prime Donne 2013

Brunello Prime Donne 2013 is a masterpiece produced only in a limited number of bottles. Just 6,300 botles for those who love a traditional style

The  Brunello di Montalcino Prime Donne 2013 will surprise you because of its aromas of small red fruits and spices, because it spreads in the mouth with a powerful and harmonious taste that lasts at length

A long lasting and pleasing wine that has beaten the initial forecasts, as in the past happened for the Brunello 1999.

In fact everyone had understood the “old style” of the 2013 harvest but only a few had foreseen its finesse, its quality and most of all its ability to last in time, revealed only after this Brunello was aged in barrel.

Donatella Cinelli Colombini considers the Brunello Prime Donne the flagship for her wineries, the first in Italy with an all female staff.

The idea for this wine was born in 1998 when Donatella noticed that the wine tasters for the Italian wine guides were all men. She decided then to reunite a group of great female wine experts asking them to taste, in a blind tasting, the future Brunello from different barrels, and to choose the one they liked the best. A way of stating that women’s’ tastes are important and that women tasters are just as clever as their male colleagues. Read more…

Donatella’s 2017: a rich year with a scarce harvest

With my best wishes for 2018, I am sharing some pleasant memories of 2017, that has been a really fantastic year, even though the grapes were scarce

New Year at Fattoria del Colle

New Year at Fattoria del Colle

Donatella Cinelli Colombini

2017 ,the year that has just finished, was one with fewer grape clusters but with great commercial successes. The Casato Prime Donne winery in Montalcino Fattoria del Colle in Trequanda sell wine in 37 nations and the wines from our vineyards is just about sufficient to cover all the requests. Actually for some wines like Rosso di Montalcino, Cenerentola DOC Orcia and IGT Drago e le 8 Colombe, we have sold the wines from two vintages finishing all the stock while the Brunello 2012 was rationed so we could reach Christmas. Our increase in sales shows a wonderful + 17% considering that Violante’s sales office had no Riserva to sell.

Cenerentola 2017-2018 New Year's eve at Fattoria del Colle

Cenerentola 2017-2018 New Year’s eve at Fattoria del Colle

This success is clearly also to attribute to the quality of the wines (well done the cellar girls!) and some is due to the vineyards, where a daily care of the plants – a return to old winter pruning systems and the organic regime – have permitted the production of excellent grapes even in vintages, such as the last, where the climate went a bit wild. The 2017 grape harvest was scarce especially at Fattoria del Colle where the soil is sandy and where the wild boar and deer have had a feast. After fencing off the vineyards in Montalcino next to be fenced off will be the vineyards in Trequanda.

The country inn and the restaurant went well too with a + 55% and even better the winery sales that are now a good 15% of the wine business. Read more…


Brunello 2013, an old style vintage

A Brunello that is elegant, complex, deep and harmonious, that will last decades. After the barrel ageing the Brunello 2013 results extraordinary
In 2013 the ripening of the grapes was slow and the harvest took place at the end of September. An “old style vintage”, as described by Attilio Scienza famous and esteemed Viticulture professor at the University in Milan.. He was the first to understand the quality potential of the vintage.
Lower summer temperatures than the previous years, soil rich in water and a long vegetative cycle are what characterize the 2013 vintage, and are those that traditionally make wines that last , that are complex and memorable.

Brunello 2013 Casato Prime Donne

Brunello 2013 Casato Prime Donne

This characteristics are associated with another element that is just as important: in 2013 the rain disturbed the flowering and so the number and size of the clusters was inferior to usual. The scarce vintages are nearly always the higher quality ones.
To begin with, however, not everybody foresaw the exceptionality of the Brunello 2013, that, subsequently, after the barrel ageing has demonstrated to be of extraordinary complexity, elegance and finesse. A similar situation to the 1999 vintage, that started slowly and then was acclaimed one of the best vintages of the 20th century. Read more…

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