The Il Drago e le 8 Colombe wine tells its story through a QR Code on the label, containing curiosities in Italian and in English
Il Drago e le 8 Colombe IGT Fattoria del Colle Toscana
For someone who thinks she knows about wine communication this really is the limit: Donatella Cinelli Colombini is one of the last to do wine storytelling on the label …. But those who drink her Drago e le 8 Colombe will be able to learn about the strange name chosen for the wine, and the strange blend, by simply scanning the QR code with their mobile phone. A way to discover the Tuscan traits not only in the glass but also through descriptions.
Il Drago e le 8 Colombe comes from Fattoria del Colle in the middle of the oldest and best preserved area of Tuscany and it brings with it aroma of ripe red fruits and the powerful and harmonious taste typical of a hilly territory where the aril is clean and the ripening of the grapes is slow. Typical food in this region grilled beef steak and pecorino cheese, both wonderfully matched with the Il Drago e le 8 Colombe IGT Toscana.
Il Drago e le 8 Colombe IGT Violante Gardini Cinellicolombini Jr
The vineyards are cultivated following the organic regime and by hand as has been done for centuries. In the cellar there are only women. But there is also a dragon this is Carlo Gardini, husband to Donatella Cinelli Colombini the owner, he is one of the initiators of the new experimentations. A game of symbols that say that the Fattoria del Colle winery is feminine not feminist because the great wines have no gender and they are produced and consumed by those who love nature, culture and good things. Read more…
The story of a wine becomes a fairytale during the grape harvest, and Cinderella’s shoe takes us to see vineyards, cellars, barrel ageing rooms and then to the final surprise.
Here is the Prince’s page holding a cushion onto which lays a glittery shoe, shiny like the moon. He visits a Sangiovese vineyard, on the hills surrounding Fattoria del Colle, during the harvest, he sees a girl picking grapes and he asks her to try the shoe on. It doesn’t fit.
Then he goes into the fermentation room where the Sangiovese and Foglia Tonda must, in different vats, are changing into wine; the page sees a cellar girl and asks her to try on the shoe. It doesn’t fit.
Another try in the candle lit barrel ageing room, among the barrels and tonneaux, the page finds another cellar girl. She too tries it on but it doesn’t fit. Although in the winery the staff is made up of only women so there is a vast possibility, none of them are right for Cinderella’s shoe.
Finally the page reaches Fattoria del Colle where there is an enormous fireplace in the 16rh century kitchen of the villa. Here he finds a young woman who is sipping a glass of red wine, He asks her to try on the shoe and she turns into a princess. Then the bottle of Cenerentola 2015 appears. The wine that after 15 years from its first harvest has reached an extraordinary level in harmony and personality. This is Cenerentola!
This is the story told in a short video created by Tommaso Dironato, who shows us playfully, with a mixture of fairytale and reality how the Cenerentola wine is born and how it becomes a Princess of international wine making.
MARKETS AND PRIZES
The Cenerentola wine has suffered until it has finally established itself but today it has fans all over the world. It is exported to 15 nations. Now other than the wine lovers, the wine critics also appreciate Cenerentola: it has obtained 90/100 from Robert Parker Wine Advocate and 91/100 from Wine Spectator. Read more…
When my father gave me la Fattoria del Colle and I went there to live there were some welcome signs that were practically magic, as if I had been expected
by Donatella Cinelli Colombini
Like everywhere else this place has a long story behind it, Fattoria del Colle is full of magic and secrets. I am still discovering them now, twenty years after my father Fausto Cinelli gave me this estate and asked me to make it flourish again.
When I arrived at Fattoria del Colle I was worried, there was a difficult financial situation and an enormous amount of investment to be done, there were no strong points upon which to lean so as to create a project with some possibility of success. Plus I was alone, my husband and daughter lived in Florence then, and the estate seemed to me to be distant from everything, cold with wild boars practically at the front door at night… basically not only was the situation worrying but I really was not pleased to live there.
But right from the beginning strange things began happening, practically saying<<welcome, we have been waiting for you for a long time>>. During the first winter, which was the most difficult one under a psychological point of view, there were so many signs, which really seemed to me to be an encouragement. I was going to Trequanda for the presentation by Roberto Barzanti of the guide to the village by Elio Torriti and I discovered that Fattoria del Colle was where Sant’Egidio from Querciola made his hermitage. He was a saint from the XII century that I had never heard of and of whom it had seemed there were no longer any traces but… Read more…
150 million visitors per month, TripAdvisor is certainly the largest travel site in the world and now it supplies maps and itineraries too
By Donatella Cinelli Colombini, Fattoria del Colle, agriturismo, Toscana
TripAdvisor was created in 2000 by Stephen Kaufer. At that time Kaufer was planning a trip to Mexico and was having difficulty in finding hotels. Today he has assets for 260 million dollars and he is among the men who have changed the world. Exactly, as his invention, based on the where anybody can register and write their opinion about a hotel, a restaurant or a museum, has changed how people travel allowing tourists to become more active and allowing for more “democratic” reviews.
The novelty, announced at the IFA fair in Berlin, is the alliance between TomTom and Tripadvisor, to create personalized itineraries that unite maps from the GPS navigation device with reviews from the most famous travel platform . It is called “TomTom Road Trips” and allows one to book hotels and restaurants inside a made to fit itinerary. For those who do not have GPS an Android or iOS Smartphone will do fine.
Today TripAdvisor has an enormous importance for all activities and the 4,2 million restaurants present on the website can use it as a marketing instrument. For this reason it is the same managers of the portal to reveal the most important things to do.
First of all reply to the reviews, accepting criticism as advice and thanking for the compliments. The client that receives attention is gratified and tends to increase his involvement with the restaurant.
Second thing, the images. These influence a lot the clients decision and so there must be many and they must be beautiful. Those who have at least 11-20 charming photos of the restaurant and its dishes get double the interactions compared to those who have none. Read more…
Autumn weekend with the Crete Senesi white truffle, Brunello, Chianti Superiore and Orcia in a 16th century Tuscan farm with vinotherapy
By Donatella Cinelli Colombini
Fattoria del Colle organizes three weekends in November 3-5 / 10-12 / 17-19 for those who love white truffles, that this year are particularly rare and expensive.
The estate has 5 truffle preserves where the white truffle of the Crete Senesi is found, a very refined variety because of its intense aroma and very harmonious taste. These weekend dedicated to this precious product are full of fun experiences that enrich your knowledge: truffle hunting in the woods with a truffle hunter and his dog, a cookery lesson on truffles, guided tours of the Brunello winery (Casato Prime Donne) and Orcia-Chianti winery (Fattoria del Colle) with wine tastings, dinners ……………
Two interesting novelties to enrich the already rich weekends: at Casato Prime Donne in Montalcino, next to the winery, Alessia Bernardeschi has created a piece of contemporary art called “Donna che guarda”,
(the woman. This is a frame within which you can take a great selfie with the Brunello vines behind you. It was launched on September 17th and you will be among the first to use it for your beautiful photos, please do send them to us!
At the end everyone will take home a personalized bottle of Brunello. Not a regular bottle of Brunello di Montalcino but, your Brunello , with a packaging different to all others.
During the weekends 11-12 and18-19 November, at 15 km from Fattoria del Colle, in the San Giovanni d’Asso castle (Montalcino municipality) there is a Crete Senesi truffle workshop, where it is possible to buy truffles, there are many food stalls and local handicraft. Read more…