Paris uncorks 697 millions of bottles per year, in second place there is Buenos Aires followed by Ruhr metropolitan area in Germany
Among the cities where they drink more wine in the world 3 are Italians: Milan, Naples and Rome. Milan is in 4th position overall with 301 million bottles. Naples surprisingly beats Rome with 188 million bottles and places 8th in the world, while the Eternal City stops at 177 million bottles. The real surprise comes by comparing these numbers with the inhabitants and tourists for each city. In fact Rome is definitely the most densely populated among them, with over 8,5 million people, while Milan doesn’t reach 1,5 million and Naples is under 1 million.
To that we need to add the tourists, notoriously big fans of Italian cuisine, that gladly indulge in wine tastings and shopping, to the point where one out of two usually goes home with an Italian bottle in their luggage.
In the ranking of the most visited Italian cities, Rome (with 8.780 million arrivals)
dominates over Milan (6.050.000) that gets second place and we find Naples only in 9th place. So, overall, the study carried out by the Isneec Wine & Spirit Insitute business school on the data collected by OIV leaves us a little perplexed.
It reminds us of the study carried out a few years ago on the “Nations with the highest wine consumption per person”, that saw on the first place of the ranking the Vatican City, unleashing the most blasphemous comments on the usage of wine during Mass. Actually, at least in that case, the ratio between the 800 residents and the tourists’ wine consumption easily explained the statistics. Read more…