ENOUGH OF PHOTOCOPY WINE TOURISM
WINE ALONE IS NOT ENOUGH AND THE BARRELS ARE ALL THE SAME. INSTEAD TOURIST CELLARS ARE ATTRACTIVE ONLY IF THEY OFFER UNIQUE EXPERIENCES AND THEY RENEW THEM EVERY YEAR
<<The proposals of the tourist wineries must be designed based on the specificities of each production reality and the needs of the visitors>> says Donatella Cinelli Colombini, inventor of the Cantine Aperte- Open Cellars day <<it is wrong to copy from your neighbour who is successful, it is wrong to only offer the guided tour with the explanation of the production process by only changing the number of wines being tasted, it is wrong to offer the same thing every year even if it was liked in the past. Enough of photocopy wine tourism>>.
5 WINERY TOURS AT CASATO PRIME DONNE AND 5 AT FATTORIA DEL COLLE, TAILORED EXPERIENC
ES FOR TOURISTS AND FAMILIES, WINELOVERS AND ENTHUSIASTS WISHING FOR EXCLUSIVITY
Faithful to the principles she teaches in the manuals and post-graduate courses, Donatella presents 5 different winery tours this year for each of her wineries, the Casato Prime Donne in Montalcino and the Fattoria del Colle in the Orcia DOC region. The former focused on Brunello and the latter on the discovery of a Tuscan farm that has remained almost intact for over 400 years.
The challenge is to offer experiences different from any other in Italy, to tell the story of the first Italian wineries with an all-female staff and finally renew ourselves compared to the past by aiming at an audience where “repeaters” grow (those who have already come and return) , women and tourists with little knowledge of wine. An evolution that requires the creation of new “tailor made” experiences focused on pairings with typical foods, culture, entertainment and involvement. For more information and to book go to the website.
MONTALCINO CASATO PRIME DONNE WINERY TOURS FOR TOURISTS, WINE LOVERS AND VIP
BRUNELLO EXPERIENCE
For tourists and families entering the world of Brunello: BRUNELLO EXPERIENCE In the Casato Prime Donne winery in Montalcino there are not only barrels and fermentation tanks but also images and videos regarding the history and traditions of Montalcino.
The organic Sangiovese vineyards show not only vines but also the quotes by special women and contemporary art installations. The first tastings are accompanied by diced bread and pecorino cheese: Rosso, Brunello di Montalcino and Brunello Riserva. The experience allows visitors to see where the wines vinify and age in barrel, the Sangiovese organic vineyards and the contemporary art. The explanations introduce guests to the history of Montalcino and the secrets of the production of Brunello.
WINE AND MUSIC TASTING
For tourists and families beginning to appreciate wine and who have already seen other wineries and wants something different : WINE AND MUSIC TASTING Itinerant tasting of 4 wines matched with 4 different pieces of music all chosen by Igor Vazzaz, musician and sommelier. The music, the wines, and the places create intense emotions. In the new fermentation room there is a show with painted images, sounds and voices expressing the most authentic spirit of Montalcino
THE SOUL OF SANGIOVESE
Private tour for wine lovers who want to be “pampered” in the cellar and taste something non yet on sale. THE SOUL OF SANGIOVESE Visit to the vineyard production and aging cellar is similar to the other tours but the wines tasted are not and the guide is reserved especially for these exclusive guests. Barrel tasting of a young Brunello taken directly from the barrel. The tasting in the Ilda Bartoloni Hall includes Rosso di Montalcino, preview of the Brunello which will soon be put on sale, Brunello di Montalcino and Brunello Riserva together with diced pieces of bread and dried sausage.
VERTICAL TASTING OF BRUNELLO
For wine lovers- VERTICAL TASTING OF BRUNELLO. An experience that begins in the organic vineyards to see the Sangiovese vines of different ages and planted on different soils. The visit continues to the fermentation and barrel ageing areas with the tasting of 2 future Brunello from the barrel, to conclude with the most important part, in the tasting hall, where the guests will be served 4 vintages of Brunello, with crackers and diced pecorino cheese from the Chironi dairy
IOSONODONATELLA EXCLUSIVE EXPERIENCE
IOsonoDonatella exclusive Experience. Meeting with the Brunello producer and tasting of the wine that most represents her
An hour with Donatella Cinelli Colombini who tells you how she created her wineries and wines. Anecdotes, tastings and finally the Brunello IOsonoDonatella, the most prestigious product of the winery produced in a small series of 400 or 1300 precious bottles produced only in the best harvests. The experience includes a tasting of Brunello di Montalcino, a great Brunello Riserva, Barrel tasting of IOsonoDonatella and of a finished IOsonoDonatella matched with the prestigious Pecorino Riserva chosen by the international award-winning Andrea Magi.