by Donatella Cinelli Colombini

Don Kavanagh delights us on Wine Searcher with always very “appetizing” news for wine enthusiasts. In this case it is the list of bottles that attract the most attention, the ones that lovers of the nectar of Bacchus look for the most online

The proof that it is a reliable source comes from the numbers: Wine Searcher has 240 million searches a year on a repertoire of 15.9 million wine, beer and spirit labels. Mind-boggling numbers where any bottle ends up disappearing in the multitude … except for some that for fame, qualitative excellence and prestige emerge like the tip of a huge iceberg. And they are more or less always the same ones: French (with some exceptions) and celebrated for dozens and dozens of years

ENTERING THE HEART OF WINE LOVERS IS DIFFICULT AND TAKES TIME

In fact, this is a race where rookies make an enormous effort. << Despite the changing times, research habits seem more resistant to change …>> comments Don Kavanagh with his delightful irony, noting that, this year too, “the usual suspects” are in control of the situation.

WORLD’S MOST DESIRED WINES

This is the list of the 10 wines most searched for online. This does not reflect exactly the most desired but it is  very close.

Château Mouton Rothschild, Pauillac

Castello Lafite Rothschild, Pauillac

Dom Pérignon Brut, Champagne

Petrus, Pomerol

Château Latour, Pauillac

Tenuta San Guido Sassicaia, Bolgheri

Château Margaux, Margaux

Domaine de la Romanée-Conti Romanée-Conti Grand Cru

Château Haut-Brion, Pessac-Léognan

Castello di Yquem, Sauternes

So, the 5 First Growths from Bordeaux plus the most famous French wines: Dom Perignon, Petrus, Romanée Conti, Yquem.…

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The 2023 winery tourism proposals are coming, the result of a rapidly evolving wine tourism scenario.

WINE TOURISM NEWS 2023 TOURISTS AND EXPERIENCES CHANGE

Nothing is like before covid, not even tourists. At least 4 types of visitors arrive in Italian wineries: the classic wine tourists, therefore the true enthusiasts of the nectar of Bacchus, the majority group who seek recreation in unspoilt nature, the high-spending guests, especially from abroad, who ask for exclusive moments and finally the Taliban of  “wines without hands”, ultra-famous or with other extreme characteristics.

Another new element is the overtaking of wine experiences: the winery that manages to promote a truly exceptional wine tourism proposal well wins over the prestige of the wine.Indeed it enhances it enormously. For this reason the number, size and spectacularizing of the new tourist wineries is growing enormously with Hollywood effects and often far from the local culture.

However, the small, true and different still wins so, even if it seems a paradox, the “old-fashioned” cellars have more appeal than in the past.

SEGMENTATION OF PROPOSALS BASED ON TARGETS AND BUDGET

Signs of change are also beginning to appear on prices and targets: experiences with wine begin to diversify according to the types of wine tourists, their expectations and their spending power.…

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By Donatella Cinelli Colombini

There is a solution to the problem which I am about to address: transform restaurants into places where one can discover wine and food. Give new perspectives to the wine and food artisans of their territory. Is this a dream? No it is an opportunity for everybody.

HOW DOES WINE BUYING AND CONSUMPTION CHANGE WITH COVID

In US, the consumers buy more bottles (57%) and the large wineries earn bigger shares of the market at the expense of the smaller, which register a decrease in business.

Research done by the Sonoma State University and published by Wine Searcher regards the US, but in fact resembles greatly what I hear from Italian producers.

The analysis done in the US firstly emphasizes the increase in the price of wines bought by retailers. We are talking about only 0,70 Dollars, but in view of the general economic situation it is something noticeable. It  is also noticeable that the segment of the most sold bottles is that of those between 20 and 25$.

Consumers buy more expensive wines and the premium bottles move indoors? Maybe that is so.

ON LINE AND DELIVERY, THIS IS WHERE COVID HAS GIVEN A HAND

Wine ordered directly from wineries online has greatly increased. But the average price has decreased by 10$ with respect to last year and the bottles over 150$ have become unsellable.…

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By Donatella Cinelli Colombini

The big data on wine, the computer analysis on one of the most boundless existing portals in the world, Wine searcher, allows you to understand which grape is really liked by wine lovers – Cabernet or Bordeaux blend?

CABERNET IS THE MOST CULTIVATED GRAPE, BUT THE BORDEAUX BLEND IS THE MOST LOVED.

An exercise that Don Kavanagh enjoyed doing with his typical irony starting from a question: “Cabernet is the most cultivated grape in the world, but is it the favorite?” Is it more liked single vines or Bordeaux blend?
In the end the victory of the Bordeaux blend is overwhelming but with many distinctions Country by Country.
In the USA, Cabernet (14%) is particularly popular, but the Bordeaux blend is second in consumers’ interest with only half a percentage point of distance. In the United Kingdom, however, the Bordeaux blend wins, followed by Pinot Noir, Chardonnay, Champagne and Rhône Valley with Cabernet only seventh.

Also in China, the Bordeaux blend wins and Cabernet takes fourth place, preceded by Pinot Noir and Chardonnay. Even in France the interest of fans is attracted by the blend with Merlot rather than the Cabernet in purity that results 13° place preceded by Pinot, Merlot and the red blends of the Rhone.…

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