The golden rules for investing in prestigious bottles
One must decide the budget and if the bottles are a financial speculation or a wine lover’s dream, in any case a special cellar is necessary
Read for you by Donatella Cinelli Colombini
The tactic to be used for wines for investment changes according to how much can be spent. If there is a lot of money and the intention is that of financial speculation then the web sites to be consulted are Liv-EX with its quotations of the 100 strongest and most expensive in the world, and Wine-searcher to buy them at the best price anywhere in the world. My advice is to bet on stable values maybe choosing some Italian brands, as the French chateaux recently have not received the same remuneration as ours. I would like to point out Le Macchiole, in Bolgheri with an extraordinary quality level and Ornellaia, the Frescobaldi cellar which has seen its quotations double from 2007 to today bettering everyone else even in the auctions. Such an extraordinary success that the bottles of Ornellaia are considered an investment even better than gold, as Luciano Ferraro has underlined in his blog Di vini.