Sassicaia San Guido sixth most desired wine in the world
Don Kavanagh delights us on Wine Searcher with always very “appetizing” news for wine enthusiasts. In this case it is the list of bottles that attract the most attention, the ones that lovers of the nectar of Bacchus look for the most online
The proof that it is a reliable source comes from the numbers: Wine Searcher has 240 million searches a year on a repertoire of 15.9 million wine, beer and spirit labels. Mind-boggling numbers where any bottle ends up disappearing in the multitude … except for some that for fame, qualitative excellence and prestige emerge like the tip of a huge iceberg. And they are more or less always the same ones: French (with some exceptions) and celebrated for dozens and dozens of years
Tourism in wineries 2023: increasingly technological contacts and increasingly territorial experiences that are starting to be segmented by price and target for winery tours
The 2023 winery tourism proposals are coming, the result of a rapidly evolving wine tourism scenario.
WINE TOURISM NEWS 2023 TOURISTS AND EXPERIENCES CHANGE
Nothing is like before covid, not even tourists. At least 4 types of visitors arrive in Italian wineries: the classic wine tourists, therefore the true enthusiasts of the nectar of Bacchus, the majority group who seek recreation in unspoilt nature, the high-spending guests, especially from abroad, who ask for exclusive moments and finally the Taliban of “wines without hands”, ultra-famous or with other extreme characteristics.
Another new element is the overtaking of wine experiences: the winery that manages to promote a truly exceptional wine tourism proposal well wins over the prestige of the wine.Indeed it enhances it enormously. For this reason the number, size and spectacularizing of the new tourist wineries is growing enormously with Hollywood effects and often far from the local culture.
However, the small, true and different still wins so, even if it seems a paradox, the “old-fashioned” cellars have more appeal than in the past.
Wine sales grow but the financial reports of small wineries do not. Will Covid19 bring the small wine producers and restaurateurs to sell up to larger ones?
There is a solution to the problem which I am about to address: transform restaurants into places where one can discover wine and food. Give new perspectives to the wine and food artisans of their territory. Is this a dream? No it is an opportunity for everybody.
HOW DOES WINE BUYING AND CONSUMPTION CHANGE WITH COVID
In US, the consumers buy more bottles (57%) and the large wineries earn bigger shares of the market at the expense of the smaller, which register a decrease in business.
Research done by the Sonoma State University and published by Wine Searcher regards the US, but in fact resembles greatly what I hear from Italian producers.
The analysis done in the US firstly emphasizes the increase in the price of wines bought by retailers. We are talking about only 0,70 Dollars, but in view of the general economic situation it is something noticeable. It is also noticeable that the segment of the most sold bottles is that of those between 20 and 25$.
Consumers buy more expensive wines and the premium bottles move indoors? Maybe that is so.
ON LINE AND DELIVERY, THIS IS WHERE COVID HAS GIVEN A HAND
Wine ordered directly from wineries online has greatly increased. But the average price has decreased by 10$ with respect to last year and the bottles over 150$ have become unsellable. Another important element: small wineries have had difficulties also with this sales channel, and their stocks in the warehouses is increasing.
All leads to the impression that there will be acquisition by the large wine brands of great slices of the market, while small wineries struggle because of less visibility online and on store shelves.
According to experts, the Americans have had more economic availability during the pandemic maybe because they were forced to stay indoors. This situation has increased their shopping figures, and for some goods such as Champagne the prospect is of a particularly florid period. Less rosy are the perspectives for restaurants that will now have more difficulty in marking up wines like they did before, because clients are now used to buying online and they know how much bottles cost.
Cabernet is the most cultivated grape in the world but is it also the most loved? A research on Wine searcher shows that wines of Bordeaux blend are the favorites ones
Cabernet is the most cultivated but not the most loved
The big data on wine, the computer analysis on one of the most boundless existing portals in the world, Wine searcher, allows you to understand which grape is really liked by wine lovers – Cabernet or Bordeaux blend?
CABERNET IS THE MOST CULTIVATED GRAPE, BUT THE BORDEAUX BLEND IS THE MOST LOVED.
An exercise that Don Kavanagh enjoyed doing with his typical irony starting from a question: “Cabernet is the most cultivated grape in the world, but is it the favorite?” Is it more liked single vines or Bordeaux blend?
In the end the victory of the Bordeaux blend is overwhelming but with many distinctions Country by Country.
In the USA, Cabernet (14%) is particularly popular, but the Bordeaux blend is second in consumers’ interest with only half a percentage point of distance. In the United Kingdom, however, the Bordeaux blend wins, followed by Pinot Noir, Chardonnay, Champagne and Rhône Valley with Cabernet only seventh.
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