Temporary wine marketing manager: new profession for wineries
Sara Carmignola comes from a new profession, she organizes “tailor made” commercial and communication programmes, events and even the estate staff
Sara Carmignola
Seen for you by Donatella Cinelli Colombini
A marketing manager “on loan” to be shared with other wineries, this is the proposal from diSara Agency, created in Padova by Sara Carmignola. A profession which already exist for other production sectors and that now will also be available for small and medium sized wineries for which it is far too expensive to have a manager in the team.
She has worked for Veronafiere for 15 years as Project Manager and as Exhibition Manager, dealing with food and its technologies. She has very clear the meaning what it means for a wine, to get or to better visibility and higher positioning both in a national and international market.
Her actions in a winery that becomes a client, starts from analyzing its specificities and the entire characteristics of the enterprise, so as to study a personalized project which will increase sales and image. A commercial plan which will benefit from a vast portfolio of contacts, competence in studying foreign markets planning of actions and a checking of the results.
Her strength is in planning B2B with future buyers.
Sara Carmignola
Precise actions studied in minimum detail so as to be obvious to future buyers. To this she adds connections with journalists, bloggers and even research for finding a sponsor
DiSara Agency, with its brand Rossodisara completely dedicated to wine, offers tailor made services for small producers of excellent wines with a secrete motivation, getting them to grow larger. (To contact her 333 7367399 saracarmignola@gmail.com).