THE CANADIAN MONOPOLY LCBO CELEBRATES WOMEN WITH BRUNELLO
THE CANADIAN MONOPOLY OF ONTARIO, THE VERY POWERFUL LCBO, CELEBRATES INTERNATIONAL WOMEN’S DAY WITH DONATELLA CINELLI COLOMBINI’S BRUNELLO
Brunello di Montalcino 2018 Donatella Cinelli Colombini
LCBO, a monopoly of the state of Ontario, is one of the most important buyers in the world, with very large stores in Toronto and other cities. In March 2024 it puts the spotlight on the women of wine, spirits and beer. Celebrating their talent and stories
THE CASATO PRIME DONNE WINERY IS A SYMBOL OF FOR WINE IN THE WINE WORLD
In the LCBO newspaper there is a photo of Donatella and Violante and the story of the first Italian winery, with an entirely female staff. The episode that marks the birth of Casato Prime Donne in Montalcino dates back to 1998, when her parents entrusted Donatella with two portions of the family properties, in which to give birth to her new project and, they gifted her a small quantity of Brunello in barrels, to allow her to start her own commercial network.
For her, this wine was very important and so to take care of it Donatella needed an oenologist, so she called the oenology school in Siena, asking for the name of a good student to hire. They tell her no, there is a lot of demand and wine technicians must be booked years in advance. But when she asks for a female cellar manager the answer is different, they have a whole list because good cellars don’t want female managers.
