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News from Casato Prime Donne and Fattoria del Colle, territory, comments on the world of wine, events and wine personalities

Those who sell wine don’t know how to use Twitter?

According to Professor Damien Wilson of the Burgundy’s School of Business the commercial sector of wine business uses Twitter as an anti-depressive

 

Damien Wilson.

Damien Wilson.

The term used by the Professor in his interview for “Harpers” Wine and Spirit Trades Review, is definitely strong: Twitter according to him is a << verbal Prozac >> for the consumer. Wilson is the director of the Master of Wine Business and consequently his opinion is one of those that get attention. According to him social media in general and especially Twitter, have a key role in the creation of a rapport with the consumer.

Let me introduce you to Astrid, Daniela and Marina the Brunello Prime Donne

Three of the 4 super tasters of the progetto Prime Donne at work on the future Brunello 2008 and 2010 by Donatella Cinelli Colombini

Valérie Lavigne - Barbara Magnani- May 2012-Fattoria del Colle

Valérie Lavigne - Barbara Magnani- May 2012-Fattoria del Colle

The “progetto prime donne” started in 1998 when Donatella Cinelli Colombini decided to dedicate to women the estate that she was just beginning to create.

From this decision derives the change in name for the winery which from Casato became Casato Prime Donne, but most of all the choice to have an all female team in the winery to take care of her wines. A panel of expert tasters was chosen to orient the production of a Brunello according to a more feminine taste. These are the three ladies who have just met up at Fattoria del Colle.

Would you like a love nest for after your bath?

Towels and bath towels with a honeycomb weaving, hemstitched, resembling those our grandmothers had, but instead are the novelty at Toscana Lovers, the handicraft boutique

Siena - Toscana Lovers – honeycomb woven towels

Siena - Toscana Lovers – honeycomb woven towels

Today the bath towels and towels in cotton with the bees nest weaving are synonymous of a super luxury hotel, in other words they are present on refined places where one is comforted with accessories which are able to give pleasure. And in fact, cotton woven with this design is the cloth which best dries you after a bath, softly enveloping your body. The waving is in three dimensions, a surface relief grating in the deep recesses of the holes. Suitable for towels and bathrobes because of its ability to absorb water.
Toscana lovers” the boutique where one can finds the best Tuscan handicraft in the heart of Siena (Piazza Indipendenza just round the corner from Piazza del Campo where the Palio race is run) has decided to propose these towels in white with a hemstitch finish.

                                                                       
Cinelli Colombini
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