Young people love farming
In ninth position among the preferred professions, by young people between 17 and 30 years of age, is grape growing, with 17 % of preferences. Cultivating the land becomes trendy
by Donatella Cinelli Colombini, Fattoria del Colle, Toscana

Fattoria del Colle young people and farming
The survey
In Klaus Davi’s ranking there are three professions that are more creative (stylist 41%, eye-wear designer 36%, and interior decorator 27%) and three handicraft jobs: tailor, Goldsmith and shoe menders, as well as project manager. Very different choices with regards to the usual 9-5 office job, profession aimed at by the majority of young Italians up until 20 years ago.
Therefore, today these choices do seem influenced by the convincement in our Made In Italy, in terms of quality and in the possibility that this creates stability and earnings.
A good consideration, but this might also underestimate the difficulty of creative handicraft professions that require years of preparation as well as youngsters having to be artistically gifted, and these things are not common
Young people and nature
The comparison between the young people’s enthusiasm and the data shared by CNA and Confartigianato regarding small enterprises that are in difficulty jumps to the eye, and emphasizes the difference between truth and dreams of the news generations. But maybe it is the necessity to have jobs with more flexible hours, more possibility to express one’s own personality and of course the rapport with nature that are more widespread than we think.

Fattoria del Colle young people in farming
At the beginning of September at the Fiera del Levante organized by Coldiretti it was emphasized that <<among the 30,000 young people under 40 years of age that in 2016-2017 have in Italy presented application opening a farming activity, according to the Piani di Sviluppo Rurale dell’Unione Europea, 61% is concentrated in the South of Italy and the isles>> it seems that 18 thousand young people in the south see farming as a job opportunity and self-realization.































